First time outsourcing your brand design?

Three weeks to connect the dots, tie up the loose ends, and walk away with an easy-to-use brand kit built around what you stand for and where you’re headed next.

Book the next available Well Played start date

Apply here
This is your move toward a brand you’ll love—and understand
Not a Beginner any more...

Perfect fit, right?

You’re a one-person show or a small team, preparing for bigger moves like raising rates, pitching to investors, or stepping into your space as a leader.

You’ve made it work with DIY tools or a budget-friendly designer in the meantime. But the longer you are in it, the more scattered and unfinished it feel.

You know you don’t need three months of market research or a 50-page brand strategy just yet. What you need is a brand that makes sense, feels aligned, and makes your heart happy.

You’ve looked into brand design enough to know it matters… but every time, it feels like a big, complicated task that keeps getting shuffled to the bottom of the deck.

What you want now is a process that’s easy to follow, structured, and made for your current phase of life and business.

It's how this game works

You play the hand you’ve got, and when the time is right, you make your move.

Most of the business owners I work with have built real impact on brands they pieced together themselves. That’s exactly how many great businesses start out.

Deal me in
This might surprise you

One thing my clients often mention

Besides a visual presence that makes them feel proud and happy, they are so relieved about the unexpected benefit of finally figuring out all the things they didn’t quite have a grip on while growing into their next iteration.

Don't underestimate the process...

Feel Unfinished?

When you’ve come this far, your brand can start to feel unfinished—like a placeholder that doesn’t carry the weight of the direction you’re moving into.

Right move, right now

I created Well Played for this exact moment. You’re past the DIY stage but not interested in a corporate-style rebrand packed with more than you actually need

Your first 1:1 Brand Design

How do we do it?

Three Weeks

A short, focused timeline to move you from pieced-together branding to your first fully formed brand.

A colourful photo of retro style pottery
Photo of vintage sweets on magazine paper
Packaging box of ginger biscuits in purple and peach

Three Calls

One strategy workshop, one creative direction presentation, one brand reveal presentation, followed by recorded handover training. predictable touchpoints, no overwhelm.

Three Big Wins

Completing unfinished business – tying up the loose ends and clarifying what your brand stands for.

A usable brand kit – everything you need to show up consistently without second-guessing.

A springboard into brand presence – a clear visual identity to grow from as you step into your next moves.

Billboard with pottery advertisements in bright pink orange and pink.
Face of a dark haired woman with a logo for a medical centre
billboard with an african guy wearing a white tshirt from Universus
Before we move on

Your brand should stir your insides

"We gained more confidence in who we were becoming"

Do not hesitate. The amount of consideration, thought, and time Nadia puts into each project is unmatched.

Amanda Holdsworth

"As expected, I'm delighted with it"

Everything you’ve touched has had a marked improvement, so naturally I’m happy, and looking forward to getting the other brands into your capable hands

Chris Hughes
Universus

"Now this is something I can be proud of."

Previously I felt embarrassed to send people to my website and newer competitors started gaining traction.

Danie Grobbelaar
Sugar On tap

Want to make the same progress these clients made? Was that a YES PLEASE?

Book your spot
It's a game changer

You are going to love it here, Joy Seeker

Brand Capture

After a short questionnaire to gather the basics, we’ll brainstorm together during a 90 min workshop to uncover the world your brand is creating for the people it serves best.

Everything we map out here informs the creative direction we will follow.

Active Design

From creative direction and inspiration to branded elements that make your heart happy.

Includes a logo kit (primary, secondary, and submarks), a cohesive color palette, a font system, and decorative patterns or textures to tie it all together.

Brand Reveal

You’ll get to see what I created in the form of a presentation that includes usage examples.

We’ll make a few refinements where needed to make sure it feels just right before moving into handover week to add the bonuses.

File Handover, Training, Bonuses

An organized, easy-to-use brand kit with all your assets, together with recorded usage training video and quick access guide.

Plus the Bonus Power Up Pack to keep the momentum. See below.

Bonus included

The Quick Draw

Bonus included

The Quick Draw

Bonus included

The Quick Draw

Bonus included

The Quick Draw

Bonus included in Well Played

Okay, but maybe the Quick Draw Pack is the best part?

Bonus included in Well Played

Prompted Canva Templates:

Instagram templates, branded with your new elements, populated with built-in content prompts so you’re not staring with a blank page.

Plug-and-Play Ease

Fill in the blanks, swap out the text for new content, add your caption. You could start posting from day 1.

Re-useable ideas

Prompts designed to help you talk about the work you do, the way you do it, and why it matters. Re-use the prompts to repeat your message in different ways.

sounds so good
Red checkerboard with a stamp and logo for being pottery
Image of a woman hugging a man with logo of nail studio, felt

Well Played,
1:1 Brand Design

$2500
ONLY TWO SPOTS LEFT FOR 2025

A steady path to a whole brand, for the phase you entering right now.

GRAB THIS SPOT

Payment Plan

A deposit secures your spot. The remaining balance is split into two payments: one on your project start date and one during handover week.

Payment dates will be scheduled and communicate during onboarding.

Project timeline

Projects kick off on a Tuesday and will be completed within three weeks*

*Should we need some extra revision rounds or additional design deliverables, we will add another week.

Refund Policy

Your first payment secures your booking and covers work done to onboard and prepare for your strategy phase. This is a non-refundable payment that can be transferred to a future project or later starting date if needed.

Wondering about a few things?

These are the most common things I get asked. If you have another question, just email me. nadia@after8designstudio.com

Should I wait until my business is bigger?

Nope. The Well Played Experience is designed for exactly this moment—when you’ve outgrown your DIY brand and are stepping into the next phase. Your brand doesn’t just reflect where you are now; it helps you grow into where you’re headed.

What do I need to have figured out before booking?

You don’t need a perfect vision or a 10-year plan. You just need to know who you serve best, what you offer, and the direction you want to grow in. We’ll capture and complete the rest together in the Brand Capture Workshop.

How far in advance should I book?

Projects start on the first Tuesday of the month and spots are limited. Booking at least 1–2 months ahead gives you the best chance of securing your preferred start date.

Can you also update my website?

During Well Played, we focus on creating your brand and releasing it into the world. However, you will obvi want your new branding applied to your website. We can discuss a follow up project to see what the best way is to get it done ASAP.

I have a lot of branded stuff in my old brand. Can you help me update these once we’re done?

Absolutely. Once your new brand is finalized, you’ll have the option to book a Bingo: All In One Week. This is an exclusive add-on for Well Played clients. It’s a focused design sprint where we update key assets—like your price guide, social banners, or maybe even one web page—to align everything with your new brand.

Do you work with global clients? How does payment work?

Yes. I work with clients worldwide. Payments are processed via direct bank transfers. or paypal where needed. Kindly note that your bank may add additional bank charges, and the final amount deducted may differ slightly from the original invoice due to exchange rates fluctuating.

Unfortunately we are not able to use Stripe In South Africa.

Embrace your next iteration

How else will people believe your promises?

If making money is only one part of what you want, alongside earning a sense of belonging and achievement, making smarter moves, and finding joy in your business, then Well Played is your next move

Apply Now